When you think of sales, what comes to your mind? Do you imagine a motivated deal closer or a jaded salesperson trying to reach grumpy customers with cold calls or emails? Or maybe you imagine a sales guru giving young executives the “sell me this pen” spiel.
Whatever be your imagination, the reality is that we are all salespeople and the only difference is the goods we are trying to hawk. Our sales effectiveness section is designed for all of you. But particularly for growing businesses whose business demands that they not just close but exceed their targets.
According to you, what is the most challenging part of the sales process? Is it finding prospects? Or is it closing deals? Well, for the majority of salespeople, qualifying leads is the most difficult part of the sales process. When you have multiple leads coming in every other minute, this may not seem like a […]
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In today’s competitive world, every business is seeking trusted new ways to differentiate themselves and sustain success. For every such company, their human capital is the prime differentiator and it makes it relevant to think about what companies do for them. Sales reps have complex and different levels of motivation which gives direction to how […]
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Being the engine of your business, your sales team needs to know what they must do so that they can find ways to actually do it. As a business owner, it is critical for you to set great sales goals and measure the right metrics. As the salespeople build the bridge between a business and […]
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Year after year, you set sales targets for yourself and your team, most of which focus on selling. But what needs to be done to achieve them? All of your goal planning, action mapping, and commitment will fall short if your salespeople don’t know the clear direction. Just like you cannot send your kids to […]
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Closing is the decisive factor in evaluating how well your previous sales efforts have been. It’s like the make-or-break moment in the sales cycle. When you use the right sales closing techniques and ask relevant questions, you ensure that you are not just sealing sales deals but also helping your customers with what they need. […]
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Do you know that 57% of small business owners rely on personal savings as their top source of capital when starting a business? This is why they are always monitoring their past performance and ensuring that the gaps are covered in their future moves. But still, a large percentage of growing business owners are still […]
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The expenditure on digital lead generation campaigns in 2019 stood at $2.6 billion dollars, and it will only climb with an estimate of a whopping $3.2 billion by the end of 2023. This growth is not surprising because customer acquisition costs increase with each new customer you acquire. The expenditure on digital lead generation campaigns […]
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After facing significant disruptions, B2B businesses have started growing again steadily. But shifting customer preferences are forcing them to innovate again as many widely held assumptions about B2B sales are being busted daily. The average buyer now uses more than ten channels throughout their buying cycle. Further B2B organizations with the highest growth rates are reaching out […]
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Just showing up is apparently (not) half the battle. In today’s day and age, businesses are highly competitive and chock full of talented resources. But are these resources utilizing their talents and skills effectively? As a sales manager, do you constantly sense a dip in your sales team’s productivity, leading to stagnant performance? So, how […]
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