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On-Platform Video Counselling

Unlimited Users

360°

Student View

100%

Counsellor Visibility

Why Higher Education Institutions Need a
Purpose-Built Education CRM

Staying relevant in today’s competitive education landscape requires institutions to deliver an exceptional applicant experience and ensure retention while minimizing operational costs. An education CRM like Kylas is designed specifically for higher education institutions– colleges and universities– to manage relationships with prospective students, current students, alumni, faculty, staff, and donors throughout the student lifecycle.

Common Challenges

  • Inquiries scattered across walk-ins, ads, and portals
  • Leads falling through the crack
  • Manual data entry for every application
  • Slow or inconsistent counsellor assignment
  • Inconsistent applicant communication
  • Disconnected document verification and GD/PI scheduling
  • No visibility into counselor productivity
  • Limited insight into admissions performance
  • Delayed fee and application payment collection

How Kylas Helps

  • Centralized inquiry capture across every source
  • Zero lead leakage
  • Custom application forms to record key student data
  • Auto-assignment by source, location, and program
  • Personalized nurture over email, SMS, and WhatsApp
  • Automated post-application workflows
  • Notifications, reminders, and engagement history at a glance.
  • Analytics on admissions rate, counsellor efficiency, and channel success.
  • Integrated payment gateway for application and other fees

Streamline Your Admission Process End to End

From lead capture to lead orders– every stage of themanufacturing sales cycle, handled intelligently.

Manage Inquiries and Applicants Efficiently

Manage Inquiries and Applicants Efficiently

Centralize inquiries from walk-ins, Google Ads, Facebook, YouTube, emails, your website, and third-party portals like Shiksha and CollegeDunia. Custom application forms capture the key student data your team actually needs.

Auto-Assign the Right Counselor

Auto-Assign the Right Counselor

Applicants are automatically routed to the right counselor based on source, lead location, and program — so every inquiry gets a relevant, timely response from someone equipped to help.

Nurture Applicants Across the Admission Cycle

Nurture Applicants Across the Admission Cycle

Personalized communication over email, SMS, and WhatsApp keeps applicants engaged at every stage — reducing drop-off between inquiry and final enrolment.

Fully Customizable Admission Pipelines

Fully Customizable Admission Pipelines

Create multiple, fully customizable pipelines for your admission process — whether that's by program, intake cycle, or campus. Kylas adapts to how your institute actually admits students.

Manage the Post-Application Process

Manage the Post-Application Process

Easy access to student profiles and documents. Set automated workflows for document verification and scheduling group discussions or personal interviews, and send automated status emails to applicants.

Collect Fees Through Your Payment Gateway

Collect Fees Through Your Payment Gateway

Integrate with your preferred payment gateway to collect application fees and other dues directly — removing a common bottleneck in the admission-to-enrolment handoff.

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Keep Track of Your Staff Performance

Reports and dashboards give leadership a clear, ongoing view of how the admissions team is performing — not just at the end of a cycle, but every day.

Marketing effectiveness

Marketing effectiveness

  • See which channels generate quality applicants
  • Compare performance across campaigns
  • Reallocate budget toward what's converting
Institute-wide visibility

Institute-wide visibility

  • Monitor admissions rate by programme
  • Track conversion from inquiry to enrolment
  • Inform strategic decisions with real data
Counsellor progress

Counsellor progress

  • Track everyday counselor activity and output
  • Identify which counsellors need support
  • Spot bottlenecks before they affect admissions

Why Kylas Is the Best Bet for Higher Education Institutes

Whether you run a single-campus college or a multi-programme university, Kylas education CRM is built for the institutions that shape student futures:

Industrial Equipment

Colleges

Machinery Manufacturers

Universities

Engineering Companies

Engineering Institutes

Building Materials

Management Institutes

Electrical Products

Law Schools

Chemical Manufacturers

Medical & Allied Health Institutes

Packaging Companies

Polytechnics

Automotive Components

Deemed Universities

OEM Suppliers

Autonomous Institutes

Industrial Distributors

Multi-Campus Education Groups

A higher education CRM has to address the specific needs of institutions from streamlined admissions to ongoing relationships with students, faculty, alumni, and donors.
Kylas is built around exactly that.

Capture Every Enquiry

Student management in one place

Faster Quotation

Workflow automation, fewer manual errors

Increase Repeat Business

Mobile CRM to drive enrolments anywhere

Complete Sales Visibility

WhatsApp API to reach students where they are

Stronger Dealer Relationships

Integrations with popular business apps

Track Field Teams

Calendar-synced video counselling

Zero Missed Follow-ups

Clear visibility into admissions performance

Scale Without Complexity

Notifications so nothing is missed

Frequently Asked Questions

What is an education CRM?

An education CRM is a platform built to help higher education institutes manage student inquiries, applications, admissions, enrolments, and post-admission engagement from a single connected system. It replaces disconnected spreadsheets, WhatsApp threads, and manual follow-ups with structured, automated workflows. Kylas is designed specifically for colleges and universities managing this at scale.

What is a higher education CRM system??

A higher education CRM system helps institutions manage relationships with every stakeholder, prospective students, current students, alumni, faculty, donors, and partners, across the full student lifecycle. It tracks interactions, automates communication, and keeps data up to date across platforms. Kylas brings all of this into one system built for the pace of admissions cycles.

What is admission management in higher education?

Admission management is the end-to-end process of capturing student inquiries, tracking applications, scheduling GD/PI rounds, collecting fees, and communicating admission status– all without losing applicants to slow response times or manual gaps. Kylas automates each of these stages and gives counsellors a complete view of every applicant in one place.

What is counsellor productivity management in education?

Counsellor productivity management refers to giving admissions counsellors the tools, reminders, and data access they need to handle more applicants without dropping quality. Kylas equips counsellors with click-to-call, mobile access, automated task reminders, and a full summary of each student's engagement history– so every conversation is informed and timely.

How does a CRM help higher education institutes manage student inquiries?

It centralizes inquiries from walk-ins, Google Ads, Facebook, YouTube, email, and third-party portals like Shiksha and CollegeDunia into one platform– auto-assigning each to the right counsellor by source, location, and programme. Kylas ensures every inquiry is captured, assigned, and followed up before a prospective student loses interest.

How does a CRM streamline the post-application process?

It automates document verification workflows, schedules GD/PI rounds, sends applicants automated status updates, and triggers payment collection — all without manual intervention from the admissions team. Kylas handles each of these steps through configurable workflows, so counsellors focus on applicants rather than administrative tasks.

How does a CRM improve admissions reporting for institutes?

It tracks admissions rate, counsellor efficiency, and channel performance in real time, giving leadership a live view of how the intake cycle is progressing across every programme. Kylas provides dashboards that surface which sources are converting, which counsellors need support, and where applicants are dropping off in the funnel.

How does a CRM help retain students beyond admission?

It keeps the institute engaged with students throughout their academic journey — tracking scheduled communications, fee reminders, and re-engagement triggers — so the relationship doesn't end at enrolment. Kylas extends this further to alumni and donor management, ensuring long-term institutional relationships are tracked with the same rigour as the admissions funnel.

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