{"id":6564,"date":"2021-04-17T09:30:00","date_gmt":"2021-04-17T04:00:00","guid":{"rendered":"https:\/\/kylas.io\/?p=6564"},"modified":"2023-04-24T10:13:20","modified_gmt":"2023-04-24T04:43:20","slug":"build-small-business-culture-foster-growth","status":"publish","type":"post","link":"https:\/\/kylas.io\/en\/leadership-culture\/build-small-business-culture-foster-growth","title":{"rendered":"How to Build Small Business Culture that Fosters Growth"},"content":{"rendered":"\n<p class=\"has-medium-font-size\">When it comes to running a small business, a lot of founders and leaders tend to get caught in the&nbsp;rollercoaster&nbsp;ride towards success.&nbsp;For&nbsp;most&nbsp;leaders, the story is straightforward enough \u2013 the company is a passion project, perhaps even their life\u2019s work; a purpose to dedicate almost every waking moment to.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">If you\u2019re the founder of a small business, we\u2019d like to remind you that while the company is all that to you, it\u2019s simply a&nbsp;pitstop in everyone else\u2019s careers&#8230;right from the moment you interview them,&nbsp;it\u2019s down to you to get them to be passionate about&nbsp;your&nbsp;company\u2019s growth too.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Here&#8217;s what <a href=\"https:\/\/www.linkedin.com\/pulse\/3-ways-become-better-leader-gary-vaynerchuk\" target=\"_blank\" rel=\"noreferrer noopener\">Gary&nbsp;Vaynerchuck<\/a>, CEO of&nbsp;VaynerMedia has to say on small business culture-<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-style-large\"><p><em>\u201cThe way to build great culture is not in words that are written on the wall, but in your actions. You have to make every one of your employees and team members understand that you care about them more than you want them to care about you.<\/em>&#8220;<\/p><p><\/p><p>&#8220;<em>I know that sounds impossible, but you can\u2019t be crippled by the task. It\u2019s tough. But, if you do it, you will build a great culture. If you do not, every day that you work will take you further and further away from that culture.\u201d&nbsp;<\/em><\/p><\/blockquote>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-ht-block-toc  is-style-outline htoc htoc--position-wide toc-list-style-plain\" data-htoc-state=\"expanded\"><span class=\"htoc__title\"><span class=\"ht_toc_title\">Table of Contents<\/span><span class=\"htoc__toggle\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\"><g fill=\"#444\"><path d=\"M15 7H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1z\"><\/path><path d=\"M15 1H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1zM15 13H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1z\"><\/path><\/g><\/svg><\/span><\/span><div class=\"htoc__itemswrap\"><ul class=\"ht_toc_list\"><li class=\"\"><a href=\"#htoc-the-importance-of-great-culture\">The Importance of Great Small Business Culture<\/a><\/li><li class=\"\"><a href=\"#htoc-the-link-between-great-work-culture-amp-growth\">The Link Between&nbsp;Great Small Business Culture &amp; Growth<\/a><\/li><li class=\"\"><a href=\"#htoc-5-tips-for-building-a-small-company-culture-that-fosters-growth\">5 Tips for Building a Small Business Culture that Fosters Growth&nbsp;<\/a><\/li><\/ul><\/div><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-the-importance-of-great-culture\"><strong>The Importance of Great Small Business Culture<\/strong><\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><em>What is a great company culture, really? <\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">The subject and the question are so relative, and so open to interpretation, that the answer almost always varies from company to company.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">According to&nbsp;<a href=\"https:\/\/www.greatplacetowork.com\/resources\/blog\/6-elements-of-great-company-culture\" target=\"_blank\" rel=\"noreferrer noopener\"><u>GPTW<\/u><\/a>&nbsp;(Great Place&nbsp;to&nbsp;Work), however, the following six elements make for a positive work culture-&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"has-medium-font-size\"><li><em>A sense of community&nbsp;<\/em>\u2013 where everyone sticks together through thick and thin&nbsp;<\/li><\/ol>\n\n\n\n<ol start=\"2\" class=\"has-medium-font-size\"><li><em>Fairness&nbsp;<\/em>\u2013 in terms of equal opportunity, equal pay, and equal recognition&nbsp;<\/li><\/ol>\n\n\n\n<ol start=\"3\" class=\"has-medium-font-size\"><li><em>Trust in management&nbsp;<\/em>\u2013 a leadership team that is credible, personable, and ethical&nbsp;<\/li><\/ol>\n\n\n\n<ol start=\"4\" class=\"has-medium-font-size\"><li><em>Innovation&nbsp;<\/em>\u2013 where everyone has a safe space to express their ideas<\/li><\/ol>\n\n\n\n<ol start=\"5\" class=\"has-medium-font-size\"><li><em>Trust in each other&nbsp;<\/em>\u2013 a place where employees are trusted to be responsible &amp; accountable&nbsp;<\/li><\/ol>\n\n\n\n<ol start=\"6\" class=\"has-medium-font-size\"><li><em>Caring&nbsp;<\/em>\u2013 where the company shows employees how valued they are&nbsp;<\/li><\/ol>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Beyond these 6 aspects, we\u2019d ask you to pose the question to yourself\u2013&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-medium-font-size\"><li><em>What, to you, is a great place to work?&nbsp;<\/em>&nbsp;<\/li><li><em>What are the values you imagine&nbsp;your company culture embodies?&nbsp;<\/em>&nbsp;<\/li><li><em>What do&nbsp;you&nbsp;think will get your employees out of bed, excited to work and eager to grow&nbsp;with you?<\/em>&nbsp;<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Our recommendation-<\/strong>&nbsp;Now&nbsp;is&nbsp;a great time to pause reading and make a list, or even better \u2013 a mind map.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Because when you have a great culture, you-&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-medium-font-size\"><li>Raise team morale, and motivate everyone to give their 100%<\/li><li>Increase productivity and efficiency<\/li><li>See more teamwork and less workplace politics<\/li><li>Reduce attrition and see long-term commitment<\/li><li>Make way for employees to focus on outcomes and growth<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-the-link-between-great-work-culture-amp-growth\"><strong>The Link Between&nbsp;Great Small Business Culture &amp; Growth<\/strong><\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">As a small business, your first priority is growth. So, you may&nbsp;look at work culture as a secondary priority \u2013 a good-to-have&nbsp;but&nbsp;not a must-have. We\u2019re here to tell you that you can\u2019t have sustained growth without great workplace culture!&nbsp;<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-1-1024x860.png\" alt=\"Business Growth\" class=\"wp-image-6597\" width=\"209\" height=\"175\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-1-1024x860.png 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-1-300x252.png 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-1-768x645.png 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-1.png 1500w\" sizes=\"(max-width: 209px) 100vw, 209px\" \/><\/figure><\/div>\n\n\n<p class=\"has-medium-font-size\">This&nbsp;2015&nbsp;article by&nbsp;<a href=\"https:\/\/hbr.org\/2015\/12\/proof-that-positive-work-cultures-are-more-productive\" target=\"_blank\" rel=\"noreferrer noopener\"><u>HBR<\/u><\/a>&nbsp;states that \u201c<em>A positive workplace is more successful over time because it increases positive emotions and well-being. This, in turn, improves people\u2019s relationships with each other and amplifies their abilities and their creativity.&#8221; <\/em><\/p>\n\n\n\n<p class=\"has-white-color has-text-color\">.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">&#8220;<em>It buffers against negative experiences such as stress, thus improving employees\u2019 ability to bounce back from challenges and difficulties while bolstering their health. And, it attracts employees, making them more loyal to the leader and to the organization.&#8221;<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">&#8220;<em>When organizations develop positive, virtuous cultures, they achieve significantly higher levels of organizational effectiveness \u2014 including financial performance, customer satisfaction, productivity, and employee engagement<\/em>.\u201d&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">There\u2019s plenty of research&nbsp;to back this up as well.&nbsp;A&nbsp;book&nbsp;by Daniel Denison called&nbsp;&#8216;<a href=\"https:\/\/books.google.co.in\/books\/about\/Corporate_Culture_and_Organizational_Eff.html?id=jLa3AAAAIAAJ&amp;source=kp_book_description&amp;redir_esc=y\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><u>Corporate Culture &amp; Organizational Effectiveness<\/u><\/a>&#8216;&nbsp;published&nbsp;all the way back in 1990,&nbsp;outlines that aligned and engaged employees are essential to establishing an effective organizational culture and to improving performance in the organization.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">So how does one build a great small company culture that promotes&nbsp;small business&nbsp;growth? Let\u2019s get right down to it.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-5-tips-for-building-a-small-company-culture-that-fosters-growth\"><strong>5 Tips for Building a Small Business Culture that Fosters Growth<\/strong>&nbsp;<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-1-encourage-a-growth-mindset\" style=\"font-size:22px\">Tip <strong>1- Encourage a&nbsp;Growth&nbsp;Mindset<\/strong><\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">American psychologist&nbsp;<a href=\"https:\/\/en.wikipedia.org\/wiki\/Carol_Dweck\" target=\"_blank\" rel=\"noreferrer noopener\"><u>Carol Dweck<\/u><\/a>&nbsp;pioneered the concept of the growth mindset and fixed mindset. According to Dweck, a fixed mindset is a belief that our character, abilities, and talents are static \u2013 possessed in a fixed amount, which can\u2019t really be&nbsp;changed. <\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-2-1024x860.png\" alt=\"Growth mindset\" class=\"wp-image-6598\" width=\"206\" height=\"173\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-2-1024x860.png 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-2-300x252.png 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-2-768x645.png 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-2.png 1500w\" sizes=\"(max-width: 206px) 100vw, 206px\" \/><\/figure><\/div>\n\n\n<p class=\"has-medium-font-size\">A growth mindset, on the other hand, is the belief that our character, abilities, and talents can be developed through learning and persistence.&nbsp;<\/p>\n\n\n\n<p class=\"has-white-color has-text-color\">.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">As you can imagine, your mindset sets the tone for how you set goals, work towards them and perceive successes and failures. People with growth mindsets are more likely to spring back from a failure to try again harder, and tend to&nbsp;look at learning as a continuous journey. That\u2019s the kind of people you want working on your team.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">&nbsp;When everyone in the company has a growth mindset, everyone collectively works towards desired business outcomes \u2013 and&nbsp;improves&nbsp;your chances of success.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Here are a few ways to encourage a growth mindset in your company:<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-create-a-feedback-loop\">1. Create a&nbsp;Feedback&nbsp;Loop<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Instead of pressurizing&nbsp;with a performance&nbsp;review system, try to establish a continuous feedback loop within your company. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">When managers work closely with their team members, providing feedback, holding one-on-one meetings, and setting goals together, it helps employees feel like the company is invested in their growth and truly wants them to do better&#8230;this, in turn, creates some amount of self-motivation towards growth too.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-2-encourage-vulnerability\">2. Encourage&nbsp;Vulnerability<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">When no one\u2019s ready to admit they\u2019re wrong or don\u2019t know something, there\u2019s no natural environment for learning.&nbsp;As a leader, freely admit when you don\u2019t know something and look at it as a learning opportunity, so your employees feel free to be vulnerable too. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">This creates an environment of trust,&nbsp;and the feeling that everyone is there to support each other and learn from each other.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-3-train-your-mid-level-leaders-to-recognize-a-growth-mindset\">3. Train&nbsp;Your&nbsp;Mid-Level&nbsp;Leaders to&nbsp;Recognize a&nbsp;Growth&nbsp;Mindset<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">You may not be able to closely interact with all employees every day, certainly not enough to know their mindset \u2013 this is where mid-level managers play such an important role.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Consider them your gatekeepers in ensuring that the company&nbsp;mantra&nbsp;of having a growth mindset&nbsp;is strong in their team members. If someone\u2019s feeling stagnated or stuck, they\u2019ll be the first to know and help.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-2-focus-on-continuous-learning\" style=\"font-size:22px\">Tip <strong>2- Focus on&nbsp;Continuous&nbsp;Learning<\/strong><\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Small business culture is usually all about personal and professional growth. In fact, the reason why&nbsp;most&nbsp;people prefer to work with large conglomerates&nbsp;rather than small businesses&nbsp;is the learning&nbsp;and development&nbsp;opportunities&nbsp;(and organizational stability).&nbsp;<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-3-1024x860.png\" alt=\"Continuous learning\" class=\"wp-image-6594\" width=\"201\" height=\"169\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-3-1024x860.png 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-3-300x252.png 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-3-768x645.png 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-3.png 1500w\" sizes=\"(max-width: 201px) 100vw, 201px\" \/><\/figure><\/div>\n\n\n<p class=\"has-medium-font-size\">While the growth mindset is more about being internally-motivated to learn at every opportunity, you need to also create a&nbsp;learning &amp; development&nbsp;program that will help your employees advance in their careers.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"has-white-color has-text-color\">.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">It\u2019s a win-win&nbsp;situation: employees feel motivated, they feel like you care about their growth and careers, and they apply all the learnings back to your company, creating growth and advancement for you.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Investing in the advancement of your employees = the advancement of your company.&nbsp;<\/strong><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">A few avenues of continuous learning include-&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"has-medium-font-size\"><li><em>Internal training sessions<\/em>&#8211;&nbsp;team-level and company-wide<\/li><\/ol>\n\n\n\n<ol start=\"2\" class=\"has-medium-font-size\"><li><em>External training sessions<\/em>&#8211;&nbsp;led by experts within the field&nbsp;<\/li><\/ol>\n\n\n\n<ol start=\"3\" class=\"has-medium-font-size\"><li><em>Online courses\/MOOCs<\/em>&#8211;&nbsp;from platforms such as Coursera or EdX<\/li><\/ol>\n\n\n\n<ol start=\"4\" class=\"has-medium-font-size\"><li><em>A book club<\/em>&#8211;&nbsp;choosing one business book in a relevant area<\/li><\/ol>\n\n\n\n<ol start=\"5\" class=\"has-medium-font-size\"><li><em>Peer training<\/em>&#8211;&nbsp;where employees share learnings with their colleague<\/li><\/ol>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">When implementing a&nbsp;<u><a href=\"https:\/\/kylas.io\/leadership-growth\/learning-development-small-business-growth\/#htoc-e-group-training\" target=\"_blank\" rel=\"noreferrer noopener\">Learning &amp; Development program<\/a><\/u>, we recommend-<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-getting-everyone-involved\">1. Getting&nbsp;Everyone&nbsp;Involved<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">If it\u2019s just you and HR doing all the planning, everyone else won\u2019t really feel like sticking with the execution. With an L&amp;D program, one of your biggest hurdles is going to be getting people to stick with it enthusiastically. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">It\u2019s easier to do that when they\u2019re invested in it from the beginning. Send surveys to choose courses, create a core committee of mid-management leaders, or perhaps a core committee of learning champions from different teams.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-2-going-down-to-individual-level-planning\">2. Going&nbsp;Down to&nbsp;Individual-level&nbsp;Planning<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Different employees \u2013 even at the same level \u2013 have different areas of growth. One way to map out everyone\u2019s strengths and areas of learning is to create a competency matrix, and then map everyone\u2019s current competencies against it. This will highlight the gaps and different areas of growth down to the individual level. This will also feel more personal for your employees!<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-3-planning-based-on-high-level-goals\">3. Planning&nbsp;Based on&nbsp;High-level&nbsp;Goals<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Once you\u2019ve identified company goals, you can easily use the competency matrix (Download the <u><a href=\"https:\/\/kylas.io\/small-business-free-resources\/templates\/\" target=\"_blank\" rel=\"noreferrer noopener\">Template<\/a><\/u>) to identify the courses that employees should be taking. Keeping your L&amp;D program in line with business goals helps the company grow in one direction, toward a larger vision.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-4-creating-accountability\">4. Creating&nbsp;Accountability<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Set up check-ins along the way, reward people for completing the program successfully, and observe the impact on daily executed work. The goal of a Learning &amp; Development program is to help employees upskill and raise the collective competency, so while you may not be able to objectively measure impact, you can observe the quality of work.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-3-encourage-experimentation\" style=\"font-size:22px\"><strong>Tip<\/strong> 3-<strong>&nbsp;Encourage&nbsp;Experimentation<\/strong><\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><em>Failure is not the opposite of success; it\u2019s part of success. &#8211;&nbsp;<\/em><a href=\"https:\/\/www.inc.com\/alyssa-satara\/arianna-huffington-said-this-1-thing-showed-us-how-to-get-closer-to-success.html\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><u>Arianna Huffington<\/u><\/a>&nbsp;<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-4-1024x860.png\" alt=\"Target\" class=\"wp-image-6595\" width=\"213\" height=\"179\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-4-1024x860.png 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-4-300x252.png 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-4-768x645.png 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-4.png 1500w\" sizes=\"(max-width: 213px) 100vw, 213px\" \/><\/figure><\/div>\n\n\n<p class=\"has-medium-font-size\">A lot of leaders advocate experimentation as a stepping stone to small business growth. The idea being that if you aren\u2019t trying to find newer, better ways to get greater outcomes, you\u2019re stagnating while everyone else rushes ahead of you. <\/p>\n\n\n\n<p class=\"has-white-color has-text-color\">.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Experimentation also leads to unexpected outcomes \u2013 you never know where you\u2019ll find success. When we recommend experimentation, we recommend it at every level, as in intrinsic part of your culture.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-medium-font-size\"><li><em>Bring experimentation into your marketing&nbsp;<\/em>&#8211;&nbsp;A\/B testing different approaches to campaigns&nbsp;<\/li><li><em>Bring experimentation into sales&nbsp;<\/em>&#8211;&nbsp;creating test and control groups out of different cohorts&nbsp;<\/li><li><em>You can even bring experimentation into the way you hold meetings&nbsp;<\/em>\u2013 identifying more productive techniques and approaches.&nbsp;<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">In order to make experimentation a part of your work culture, you need to take care of a few things first:&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-make-experimentation-part-of-your-company-values\">1. Make \u201cExperimentation\u201d Part of Your Company Values<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Encourage the belief that trying, testing and failing is a great way to do business. Consider it a value when you\u2019re hiring people, and consider it a value when you&nbsp;think about whether your employees are in sync with your culture. For it to work, it needs to be deeply ingrained \u2013 people need to be ready to try something new, fail and get up to try something else.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-2-make-time-for-it\">2. Make Time for it<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Experimentation &amp; innovation doesn\u2019t happen in a culture that\u2019s rushed for time and&nbsp;focused&nbsp;on performance. Innovation takes place after employees have been given the opportunity and time to fail a few times and keep trying anyway.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-3-encourage-collective-responsibility\">3. Encourage Collective Responsibility<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">For successful experimentation, people need to work together as a team, and more importantly, different teams need to work together seamlessly. Working in silos, putting your head down and getting down to it, and keeping data to yourself just doesn\u2019t work.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Before you make experimentation part of your culture, figure out how to break down any metaphorical walls with the help of your mid-level managers.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-black-color has-css-opacity has-black-background-color has-background\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-4-create-leaders-as-coaches-within-the-company\" style=\"font-size:22px\"><strong>Tip 4- Create&nbsp;\u2018Leaders&nbsp;as&nbsp;Coaches\u2019&nbsp;Within the&nbsp;Company<\/strong><\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">As a small business owner, you may have a business coach that helps you work towards being your personal and professional best. As a&nbsp;coachee, one of the most productive outcomes you can create is to mentor your direct reports and help them, in turn, become coaches for their reports. Creating this coaching culture within the company creates a growth mindset, provides tools for growth and creates accountability.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">A&nbsp;<a href=\"https:\/\/www.gallup.com\/workplace\/238064\/re-engineering-performance-management.aspx\" target=\"_blank\" rel=\"noreferrer noopener\"><u>Gallup<\/u><\/a>&nbsp;report on re-engineering performance management outlines the cycle of coaching&nbsp;with 3 elements&nbsp;(read it in detail for a great guideline to navigating the cycle!)-<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-Gallup.png\" alt=\"\" class=\"wp-image-6592\" width=\"582\" height=\"544\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-Gallup.png 832w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-Gallup-300x281.png 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-Gallup-768x718.png 768w\" sizes=\"(max-width: 582px) 100vw, 582px\" \/><figcaption>Source: <a href=\"https:\/\/www.subscribe-hr.com.au\/blog\/from-performance-management-to-performance-development\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Subscribe HR<\/a><\/figcaption><\/figure><\/div>\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">The report suggests that when these 3 elements are \u2018strengths-based\u2019&nbsp;and \u2018engagement-focused\u2019, performance development truly comes into play. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">It states, <em>\u201cStrengths-based coaching teaches managers to understand how employees are innately wired to think and what they naturally do best on the job. Engagement-focused coaching teaches managers to understand employees\u2019 performance needs and barriers to success.&#8221;<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><em>&#8220;Only through an appreciation of both who employees are as people and what they need to be engaged can a manager effectively coach them to be their best.\u201d&nbsp;&nbsp;<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Here\u2019s how to teach your reports to provide strengths-based and engagement-focused&nbsp;coaching-<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"has-medium-font-size\"><li><em>They need to focus on each team member\u2019s strengths<\/em>&nbsp;&#8211;&nbsp;The idea behind strength-based coaching is that strengths should be encouraged and honed, and weaknesses should be managed.&nbsp;<\/li><\/ol>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol start=\"2\" class=\"has-medium-font-size\"><li><em>They need to radiate positivity<\/em>&nbsp;&#8211;&nbsp;The role of the leader-as-a-coach in strengths-based training is to&nbsp;spend review meetings&nbsp;focused&nbsp;on right vs what\u2019s wrong, and to address weaknesses with a plan.&nbsp;<\/li><\/ol>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol start=\"3\" class=\"has-medium-font-size\"><li><em>They should use employee strengths to improve engagement<\/em>&nbsp;&#8211;&nbsp;The more one is good at something, the more they want to learn and be engaged \u2013 it&#8217;s human nature. Leaders-as-coaches should leverage this to create new avenues for growth&nbsp;&amp; accountability.&nbsp;<\/li><\/ol>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">A great place to get started is to get your leaders-as-coaches to run a feedback survey or a tool-based assessment&nbsp;to&nbsp;identify areas of strengths and weaknesses&nbsp;for all employees!&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-5-hire-the-right-people\" style=\"font-size:22px\">Tips <strong>5-&nbsp;Hire the&nbsp;Right&nbsp;People<\/strong><\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">We\u2019ve saved the best for the last.&nbsp;Hiring&nbsp;isn\u2019t just about filling a requirement.&nbsp;When you hire someone, skill and experience is only part of the consideration \u2013 the more important part, if you ask us, is&nbsp;whether that person fits into&nbsp;your culture&nbsp;(or the culture you\u2019re trying to create).&nbsp;<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-5-1024x860.png\" alt=\"Hiring icon alternate\" class=\"wp-image-6596\" width=\"211\" height=\"177\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-5-1024x860.png 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-5-300x252.png 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-5-768x645.png 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-5.png 1500w\" sizes=\"(max-width: 211px) 100vw, 211px\" \/><\/figure><\/div>\n\n\n<p class=\"has-medium-font-size\">You can help people upskill and get better at their jobs, but you can\u2019t really change their beliefs and personalities&nbsp;&#8211; if they don\u2019t fit into your culture, it\u2019s not just that they\u2019re a bad fit for you, your company is a bad fit for them. <\/p>\n\n\n\n<p class=\"has-white-color has-text-color\">.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Eventually, that\u2019s going to lead to all kinds of problems such as&nbsp;extreme dissent, workplace politics and ultimately, higher attrition rates.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Allow us to share some tips for&nbsp;<u><a href=\"https:\/\/kylas.io\/sales-effectiveness\/how-small-businesses-can-attract-and-hire-the-right-talent\/\" target=\"_blank\" rel=\"noreferrer noopener\">hiring the right people<\/a><\/u>&nbsp;for your small business culture-&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-hire-with-clarity\">1. Hire with&nbsp;Clarity<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Before your HR team goes looking up potential candidates, the hiring manager needs to have complete clarity about the kind of professional they need on the team. Do they need someone senior or junior?&nbsp;What skills\/attributes are must-haves? What traits and beliefs are must-haves for them to fit into your culture?&nbsp;The more clarity you have, the easier it is to hire the right person.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-2-use-the-right-channels\">2. Use the&nbsp;Right&nbsp;Channels<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">You can\u2019t pin all your hiring hopes on one channel. The talent you\u2019re looking for is probably present across a number of places, so you need to be too. We recommend job portals, social media,&nbsp;your website, educational institutes and, most effectively, word of mouth.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-3-have-a-hiring-process\">3. Have a&nbsp;Hiring&nbsp;Process<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Think about how many rounds of interviews you\u2019ll have, what the evaluation parameters should be, and create a standardized feedback\/evaluation form for the interviewers to fill. Make sure you&nbsp;also think through details such as assignments to be given out, maximum turnaround times, etc., so you can create a smoother process for both, the hiring manager as well as the prospective employee.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-4-verify-the-information-you-get\">4. Verify&nbsp;the&nbsp;Information&nbsp;You&nbsp;Get<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">You don\u2019t need to take the prospect\u2019s word for everything they say \u2013 that&#8217;s what background checks are for. Have your Talent Acquisition or HR team vet claims made by the prospective employee but getting in touch with the given&nbsp;references.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size wp-block-heading\" id=\"htoc-5-use-tools-where-needed\">5. Use&nbsp;Tools&nbsp;Where&nbsp;Needed<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Culture assessment tools are a great idea to determine whether each prospective candidate is a good fit for your company. We\u2019d leave the culture assessment test early on in the hiring process, so it can help you quickly shortlist a more ideal pool of candidates.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">We\u2019d like to wrap up by pointing out that&nbsp;while we listed out the 5&nbsp;practices,&nbsp;we\u2019ve personally vetted,&nbsp;there are many cultural best practices for small business growth. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Like we said&nbsp;earlier in&nbsp;this post, it should all begin from the small business culture you envision your company to have.&nbsp;Once you have enough clarity, there are plenty of guidelines&nbsp;to get you there!&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">If you know any other effective tips to cultivate a small business culture that fosters growth, we\u2019re all ears (or eyes, as the case may be).&nbsp;Please reach out to us in the comments section below!&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When it comes to running a small business, a lot of founders and leaders tend to get caught in the&nbsp;rollercoaster&nbsp;ride towards success.&nbsp;For&nbsp;most&nbsp;leaders, the story is straightforward enough \u2013 the company is a passion project, perhaps even their life\u2019s work; a purpose to dedicate almost every waking moment to.&nbsp; If you\u2019re the founder of a small &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/kylas.io\/en\/leadership-culture\/build-small-business-culture-foster-growth\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;How to Build Small Business Culture that Fosters Growth&#8221;<\/span><\/a><\/p>\n","protected":false},"author":23,"featured_media":14851,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"ub_ctt_via":"","footnotes":""},"categories":[16,28],"tags":[42,54],"acf":[],"featured_image_src":"https:\/\/kylas.io\/en\/wp-content\/uploads\/2021\/04\/How-to-Build-a-Small-Business-Culture-that-Fosters-Growth-Banner.jpg","author_info":{"display_name":"Shagun Sharma","author_link":"https:\/\/kylas.io\/en\/author\/shagun"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Build Small Business Culture that Fosters Growth | Kylas<\/title>\n<meta name=\"description\" content=\"Research has proven that great small business culture has a direct impact on productivity and success. 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